CoinFlip rolled out 26 Bitcoin ATMs across South Australia and needed every site photographed and filmed with the same clean, brand-aligned look. From busy shopping centres in Adelaide to remote regional stores, the goal was simple: create consistent, practical content for Google Maps, their website, and short-form social media.
This wasn’t a promo shoot — it was a logistics-heavy commercial project blending fast-turnaround retail photography, location walkthrough video, and a multi-day road trip across the state.
CoinFlip’s team needed:
Google Business Profile videos to improve visibility
Photos of each ATM’s exact placement inside the store
Exterior and entry-point shots showing how to find the location
Short-form reels suitable for Instagram, TikTok, and Facebook
All files labelled clearly by location for fast upload and internal use
It was part Google Maps video, part content for local SEO, and part brand alignment exercise across multiple stores.
🧠 If you’re planning similar work, this is what modern multi-location video production actually looks like: fast, repeatable, and crystal clear.
The shoot began in Adelaide and moved through:
Metro suburbs: Glenelg, Norwood, Mawson Lakes, Marion
Outer areas: Gawler, Murray Bridge, Victor Harbor
Regional SA: Whyalla, Port Augusta, Port Lincoln, Mount Gambier, and Barossa Valley
Each stop had its own quirks — from access delays and closed shutters to shopping centre layouts that made filming a full walkthrough tricky.
📍This is where real-world experience as a South Australia commercial videographer comes in handy. Knowing how to get in, assess the light, capture what’s needed, and get out fast — without disrupting foot traffic or staff — was key.
Each store received:
A 10–15 second vertical “how to find us” video
Photos showing the ATM inside the store
Exterior and entrance shots
Images optimised for Google Business Profiles and social media
Consistent framing, clean edits, and colour balance for brand uniformity
Everything was delivered as individual clips and folders, ready to upload across CoinFlip’s internal systems.
🗂️ This is the kind of large-scale content creation that saves a national marketing team hours of file wrangling.
Rolling out a bunch of sites across SA and want the content sorted without chasing five different crews? Let’s get it done in one clean sweep — video, photos, and files delivered ready to use.
CoinFlip wasn’t looking for a cinematic brand reel. They needed content that helped customers find their machines, improved their Google visibility, and kept their rollout looking sharp across every touchpoint.
The value here?
Improves location-based SEO
Builds trust on Maps and listing platforms
Creates usable assets for customer support
Gives the marketing team visual consistency
Reduces calls like “I can’t find the ATM”
Want to get listed properly on Google?
Check out this local business photography guide — it’s not just for homes. These same principles apply to any shopfront or kiosk-based business.
One of the biggest selling points for this project?
It proved that statewide videography services don’t require flying multiple crews in or hiring locally in every town.
From Norwood to Port Lincoln, everything was shot by one photographer/videographer with consistent lighting, framing, and workflow. No mismatched footage. No weird edits.
This approach suits:
Franchise owners rolling out new sites
Multi-location retail businesses
Health clinics and allied health providers
Rural service providers
Anyone trying to keep branding consistent across 10+ locations
Need to shoot in Mount Gambier next week and Whyalla the week after? Not a problem — it’s all covered under regional South Australia video production.
This wasn’t just for customer-facing content.
CoinFlip’s internal teams now use the labelled photo folders and videos to:
Check machine placement during audits
Plan future site installs based on layout
Support training and remote team access
Answer customer queries quickly with real visuals
Improve franchisee onboarding with site previews
When businesses think about video, they often picture flashy reels. But these practical, evergreen assets are often more useful — and way more cost-effective.
The easiest way is to use one provider who handles everything in a single run. This ensures consistent branding, framing, and file delivery. See how multi-location shoots work here.
Yes — short, clear videos showing how to find your store or kiosk improve customer experience and boost visibility on Google Maps listings.
Keep it short and vertical. Show the approach from outside, any key entry points, and exactly where the counter, kiosk, or ATM is located inside the building.
Yes — it just needs tight planning and efficient workflows. This 26-location CoinFlip job was done by one shooter over 10 days across SA. See more large-scale projects here.
10 to 15 seconds is ideal. Anything longer loses people. These clips are designed for mobile and quick uploads to social platforms or business listings.
Definitely. Each CoinFlip location was captured with stills (interior and exterior) plus a vertical video walkthrough — all delivered in labelled folders.
Yes — all areas covered including Whyalla, Mount Gambier, Port Lincoln, Barossa Valley, and everywhere in between. Check availability here.
Vertical, under 20 seconds, clean framing, and ideally no talking — just motion and clear placement. Optimised for Reels, TikTok, and Facebook Stories.
Nope. These aren’t promo videos — they’re practical content for visibility and support. Simple, clean footage works best.
Every walkthrough clip was shot with short-form social and mobile use in mind.
Filmed vertically for mobile screens
Trimmed to 10–15 seconds max
Easy to upload as Instagram Reels, TikToks, or Meta Stories
Clear captions and context showing the ATM’s location
If you’re running short on time or want to build a bank of low-effort but high-value social content, vertical video production like this is the answer.
If you’re launching new locations or just need decent photo and video content that doesn’t look like it was shot on a Nokia, drop a line below and let’s chat.
Written by Corey from Shameless Visuals, based in Adelaide, but looking after clients nationally. Most days he’s either editing with a coffee that went cold an hour ago, or he’s driving between shoots with gear rattling in the back. Outside of work he’s parenting, hiking, travelling, and trying to squeeze in actual sleep between deadlines.
Corey shoots because he enjoys the mix of people, places, and the occasional chaos. One day it’s a headshot session, the next it’s a conference, a factory floor, a wedding, or a late-night real estate job. When video is needed, he’s usually running two bodies, a gimbal, and pretending cables magically untangle themselves.
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